University of Montevideo & MIDES Uruguay

The Ministry of Development of Uruguay and the University of Montevideo manage to scale their research with automated assistance and expect to impact more than 950 families in a vulnerable context "
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Client

 
University of Montevideo, institution that investigates the effect of the Uruguay Grows with you program of the Ministry of Development of Uruguay on the public of incidence. 

Solution

 
A Wittybots chatbot was developed on WhatsApp , a messaging channel with high penetration in the affected population, to be able to carry out conversations and answer queries from the families involved.
 
In parallel, Wittysend performs periodic and sequential message sending . This communication flow was designed by the researchers. A protocol of sending three weekly messages with a duration of 4 months was designed.
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“They are a serious company, committed to its customers, with a very good technical level, and great knowledge of the product. In addition, they can provide additional solutions tailored to users and integrated with the base product. "  

DOLORES MARTÍNEZ
Administration and Systems Manager

What they value most about the solution

 

  • The scalability of the tool. Today it is being tested in 950 families. 

  • How it has facilitated the research analysis processes.  

  • The versatility of the tool allows you to carry out various tasks in a practical way. 

  • Very accessible platform for the administrator , it allows to execute complex tasks in a very simple way.  

  • The personalization of the experience. It can be reached in a way that is close to the user.  

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Chatbot welcome message on WhatsApp.
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Example of how the flow of the conversation with the user is displayed.

Challenges and problems

 
In recent years, there has been an increase in referrals and applications from families for the Family Support Program of the Ministry of Social Development. This increase has made personalized human attention a difficult challenge to keep up with.   

Solution and products used

 

Wittysuite is a conversational technology suite developed by Simpletech that, within its product catalog, includes a bot-builder (Wittybots) and a platform for sending campaigns (Wittysend). 

 

Both tools are part of the research to facilitate remote accompaniment of families. 

 

A Wittybots chatbot was developed on WhatsApp, a messaging channel with high penetration in the incidence population, to be able to carry out conversations and answer queries from the families involved. 

 

In parallel, Wittysend executes the periodic and sequential sending of messages. This communication flow was designed by the researchers. A protocol for sending three weekly messages with a duration of 4 months was designed.

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“The chatbot helps us to automate responses to users. We appreciate that it is a flexible solution and that it can be easily adapted to the demands that may arise.””  

JUANITA BLOOMFIELD
Research professor at the University of Montevideo
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